Lancashire Cricket Rewards is the new name for Rewards4Cricket – giving Lancashire fans even more ways to collect points and be rewarded

Lancashire Cricket Rewards is the new name for Rewards4Cricket – with the revamped loyalty programme offering Lancashire Cricket fans even more ways to collect points and save money on purchases with the club.

As well as collecting points on their everyday spending with thousands of brands and retailers, Lancashire Cricket Rewards features a host of ways for supporters to build up their points balance just for being a Lancashire Cricket fan. These opportunities include visiting the official website, live streaming home fixtures and engaging with the club’s social media channels and digital newsletter. 

Supporters will be notified wherever there are opportunities to collect, allowing them to build up their points balance quickly and easily. 

Lancashire Cricket Rewards members will have the opportunity to spend their points to:

• WIN exclusive prizes and experiences such access and tickets to major events, signed merchandise, memberships, hospitality and much more; or
• SAVE money when purchasing memberships, match tickets (including England tickets at Emirates Old Trafford) and purchases from the club shop. 

Lancashire Cricket Rewards is FREE for all Lancashire fans to join, use and enjoy. Sign-up by visiting: https://lancashirecricket.rewards4sport.com/

Jonathon Nuttall, Head of Ticketing and Hospitality Sales at Lancashire Cricket, said: “Our Members and supporters are at the heart of everything we do. Their loyalty to Lancashire Cricket over the years has been incredible and we always strive to reward that commitment by providing them with the best possible experience.

“We are delighted to have launched Lancashire Cricket Rewards which is integrated with the club’s ticketing and merchandising platforms, making it easy for fans to collect and spend points with us and save money when buying tickets, memberships and merchandise. 

“The programme will also give us a deeper understanding of our fan base which will be great in enabling new and existing partners to connect directly with fans and reward them for their support.”

Tom Cowgill, Director and Co-Founder of Rewards4, said: “Rewarding fans for their passion and loyalty has proved to be a compelling concept in all our sports-based rewards programmes, especially when it can be achieved so seamlessly.
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“We are looking forward to working with Lancashire Cricket to reward fans’ loyalty and help make supporting the club more affordable so they can enjoy even more unforgettable experiences at Emirates Old Trafford.”